January 2010 News Flash

President’s Message

Resolutions or Results?

On January 1st, millions of people will resolve to lose weight, get organized, or make more money. Don’t be one of them.

You may be thinking, “What?! But it’s a tradition; I make the same resolutions every year!” Of course you do because they’re not resolutions; they’re results.

Whether you’re setting personal goals for better health or business goals for increasing profit, the key to successful New Year’s resolutions is to create a strategic plan. The following steps will guide you through the goal setting process.

Assess Your Starting Point: Take an accurate and detailed assessment of where you are presently relative to the goal you’d like to achieve.
Consider Your Values: Goals based on your core principles form a passionate attitude.
Dream: Imagine what your life will be like when you achieve your goals.
Define and Clarify: Narrow your goals to those that inspire you the most. Make them so clear that you can see, feel, and measure them.
Write them Down: Write your goals in positive, present terms using detailed words and/or pictures.
Develop a Plan: Set long and short goals, including a timeline with deadlines.
Identify Obstacles: Anticipate setbacks and brainstorm possible solutions.
Create a Support Network: Participate in NSA meetings and conferences, form a mastermind, and identify an accountability partner.
Make it Happen: Periodically assess your progress, adjusting your approach and/or modifying goals as necessary.
Reward Yourself: Small and large incentives will keep you motivated to reach your short and long term goals.

The greatest reward is knowing that you’ve done your best!

Sincerely,
Michelle May, M.D. mmay@amihungry.com
NSA-Arizona President
2009-2010

NSA-ARIZONA MONTHLY MEETING

January 9, 2010
Networking/Breakfast: 8am – 9am
Meeting: 9am – 1:30pm
NSA Conference Center, 1500 S. Priest Dr., Tempe, AZ
Click here for complete meeting details

Prepaid registration (by 5 pm Wed., January 6): $30/members, $45/guests
At-the-door registration: $40/members, $55/guests.
Did you know you can bring your spouse/partner/staff member at the member rate?
No refunds after the early registration deadline.
Please notify us if you require any special needs for the meeting.

KEYNOTE SPEAKER

Show Me the Funny! with Dale Irvin, CSP, CPAE

Laughter can help you live longer, be healthier, have better relationships, and make more money. Dale Irvin shows us the “funny” in his hysterical presentation and extends the fun into the Extreme Makeover segment.

A comedian, speaker, author, Dale is also the world’s only Professional Summarizer™. How does he do this? Each day during a conference (like NSA’s where he perennially appears), he notices details and summarizes events in a comedy monologue during a general session. In addition to NSA, he does professional summarizing for companies such as Allstate, Duracell, and Mercedes. As one client said, “What Billy Crystal brings to the Academy Awards, Dale brings to our meeting.”

Dale reaches more than 100,000 people a year with his message of laughter therapy. He’s earned the designation of CSP and been inducted in the Speaker Hall of Fame. Among his eight books are Laughter Doesn’t Hurt, Dale Irvin Rewrites History, and Insurance As A Second Language. His humor newsletter, Funny Business, is in its 27th year. In addition to 100+ TV appearances on Showtime, MTV, A&E, HBO, and Oprah, Dale has been in concert with Jay Leno, Paul Anka, The Four Tops, and The Temptations.

VOICE OF EXPERIENCE

Frantic or Frazzled? With Katharine Halpin, CPA, MCC

Is moving at the speed of life taking a toll on you? Are you paying too high of a price for your success? Are you feeling overwhelmed and ineffective?

Position yourself for quantum-leap success in 2010 as you learn from Katharine Halpin, MCC. This executive coach and leadership strategist shares specifics about her transformation from a frazzled CPA into a balanced strategist supporting CEOs of billion-dollar organizations.

Her common sense and practical tools will get you out of overwhelm and on top of your game. You’ll gain tips for clearing out clutter so you can think and act strategically. You’ll learn to align daily activities with your strategic goals, your values, and your needs.

Katharine Halpin is CEO and founder of The Halpin Companies, Inc., a global executive coaching and corporate transformation company. She has been profiled in numerous publications, including Arizona Republic, Phoenix Business Journal, Arizona Business Gazette, and The Wall Street Journal. A Master Certified Coach since 1998, Katharine has led more than 275 workshops for her growing client base throughout the U.S. and Europe.

EXTREME SPEAKER MAKEOVER

This session featuring Dale Irvin is designed to help you put humor in your own programs. Bring a story, a joke, or a line you’re working on and Dale will help you make it better.

Special thanks to Marilyn Snyder, The PowerPoint Lady, for creating our ESM opening!

BUSINESS BUILDING SESSION

Books: Special Market Sales with Ted Rogers and Vickie Mullins

The Business Building Session starts promptly at 12:15 and ends at 1:30 p.m. All morning attendees are welcome. So your book is done and looks great. You feel great. Then … the big question . . . NOW WHAT? “How am I going to sell these boxes of books? Is there more to life than just back of the room sales and retail establishments?”

Suppose you could secure an order of five or six figures for your book—with cash up front, no returns, and a strong possibility the order will bring in more book orders and even speaking engagements? That’s what special market sales is all about. Corporations, associations, nonprofits, and government entities want high-quality books that can be used for brand loyalty programs, product introduction, and consumer appreciation campaigns.

Presenters Vickie and Ted believe that selling large-quantity book sales is an underused opportunity for speakers/authors. In fact, they think it’s likely easier to sell 10,000 books to one company than to sell 1,000 to retail businesses.

At this session, you’ll discover:

Strategies to align and identify potential sponsors
How to look outside the box for expanded market possibilities
How your publication possesses unlimited value added potential for your sponsor’s brand, products, and customer loyalty
Secrets for powerful, effective closing.

Ted Rogers, president of Inspired Living Systems, a training and professional development company, speaks internationally on lifestyle strategies. He’s the creator of “The 10% Factor” success process. Past president of NSA-Arizona, past chair of NSA’s President’s Council, Ted currently serves as chair of NSA’s Membership and Acquisition Committee.

Vickie Mullins is president of Mullins Creative, a full-service graphics and design enterprise specializing in brand recognition for speakers and authors. She has written eight books in her “I Want You To Know Me” series and speaks nationally on family legacy, integrity, and spiritual growth for women.

Members of the program committee are Janita Cooper janita@masterdup.com and Kimberly Amadeo kimberly@worldmoneywatch.com co-chairs; Paula Shoup pshoup@myinteralgps.com, Karen Turner, Kelly Tinberg, and Bill Burton. Thanks to former co-chair Celeste Bumpus who is leaving the Committee.

Please Pre-pay for Meeting Attendance
To streamline check-in at our monthly meetings, please prepay for your meeting attendance. Members and guests SAVE $10 when they prepay by 5 pm on the Wednesday before the Saturday meeting.
Register Now
Prepaid Registration (by Wed., January 6 at 5 pm): $30/members $45/guests
Did you know you can bring your spouse/partner/staff member at the member rate?
At-the-door registration (available as space allows)
$40/members $55/guests

Congratulations to Debra Exner

Debra Exner won a FREE meeting attendance by submitting her program evaluation form at a previous meeting. Hand in your form at the next meeting to participate in this monthly drawing for free attendance.

Please Support Our Meeting Sponsor

Medical Skincare Specialist Sheron Turas, LE

Put your best face forward. You can dramatically improve your lifestyle and build confidence with great skin. Using breakthrough discoveries in skincare, medical skin care specialist Sheron Turas, LE, has helped thousands reverse brown spots, fine lines, and wrinkles. She can help calm sensitive facial redness, combat collagen loss, rejuvenate the skin’s appearance, and address wrinkles once and for all! Sheron is president of Jouvence Skin Spa, Inc. in Scottsdale (480) 998-1323

Refer A Sponsor—Win A Prize

NSA-Arizona needs your help recruiting sponsors for our programs in 2010. Here’s how you can support our chapter and win prizes for you!

Step #1: Send out the sponsorship benefit packet to your favorite business associates who may be interested in becoming an NSA-Arizona Chapter Sponsor. Copy your email to Susan Ratliff at Susan@ExhibitExpertsaz.com.

Step #2: Email Susan with names, emails, and phone numbers of companies that would be perfect sponsors for our chapter, then notify your referrals that someone from NSA-Arizona will follow up with them.

Every time you send out a sponsorship packet to a potential sponsor, your name will be entered in a drawing to win one of the prizes! For each vendor you refer to us for sponsorship, you’ll be entered again (maximum 5 vendors please).

When one of your vendor(s) becomes a sponsor, you’ll automatically receive one free NSA-Arizona meeting registration! For every referral you provide, your name will be entered into a drawing for an NSA-Arizona meeting registration.

Susan Ratliff Susan@exhibitexpertsaz.com chairs the 2009/2010 Sponsorship Committee.

Candidate Workshop—Twenty Paid Speeches

How can you get speeches to qualify for professional membership? This is an event you won’t want to miss!

Michelle May

During this interactive session, you will identify specific organizations that will happily pay you to share your expertise so you can achieve the 20 paid speeches required for professional membership in NSA.

Pamela Jett, CSP

Another great presentation!

January 16, 2010
8:00 AM to 3:00 PM. Early bird registration until January 11.
$49.99 includes lunch.
Gainey Ranch Country Club, 7600 Gainey Club Drive, Scottsdale, AZ 85258

Vickie Bouffard chairs the Candidate Program for 2009-2010.

Living Room Forum—Wednesday, January 27

Topic: What Are Your Prospecting Strategies for 2010? with Alan Rigg

Time: 7:00 to 9:00 p.m.
Facilitator: Alan Rigg
Host: Janita Cooper, Master Video Disc and Design

Your prospects aren’t sitting around waiting for you to call (or visit). They are busy people with a lot on their minds. When you contact them, you’re a distraction. They want to get rid of you and get back to whatever they were doing as soon as possible.

What can you say to prospects (either in person or in your marketing messages) that will be so compelling, it will cause their brains to screech to a halt and motivate them to pay close attention to YOU?

Sales performance expert Alan Rigg teaches business owners, executives and managers how to build and manage top-performing sales teams. He has helped them refine their sales and marketing messages to increase the effectiveness of both their salespeople’s prospecting efforts and their company’s marketing efforts.

You’ll learn how to develop attention-grabbing prospecting and marketing messages. Alan will also facilitate a discussion about prospecting strategies. As a group we will explore:

What strategies have attendees used that have worked?
What strategies have attendees used that have NOT worked?
What “tweaks” can be made to help failed strategies work and help successful strategies work even better?
What additional prospecting strategies might you want to consider adding to your prospecting plan?

A 23-year student of selling and sales management, Alan is the author of How to Beat the 80/20 Rule in Sales Team Performance, How to Beat the 80/20 Rule in Selling and the 80/20 Selling System™ Home Study Course. This NSA-Arizona past president delivers unique insights into sales and sales management via seminars, webinars, and teleconferences.

Cost: $15 members, $25 Guests
Registration and payment required in advance; no refunds. For additional information, call Gwen Henson (480) 968-7443.

Living Room Forums are held the 4th Wednesday of every month from 7:00 p.m. to 9:00 p.m. September to May (except November, which will be third Wednesday). Contact Dan Ferguson dferguson15@cox.net, chairperson, for additional information.

Congratulations to NSA-Arizona’s Newest

PROFESSIONAL MEMBERS

None this month

CANDIDATE MEMBERS

Deborah Poland
Alexandra Nasibulina
Audrey Johnsons
Olivette Aviso

Speaker Development Lab

To participate, please contact Maggie Hunts for open speaking slots/scheduling at 602-315-7788.

Click here to find out more about NSA-Arizona’s exclusive Speaker Development Lab. Larry Colbert chairs the Speaker Lab, assisted by Don Thoren, Maggie Hunts and Bill Johnson.

From NSA Headquarters

Registration Grants

Five registration grants are available for the 2010 Winter Conference in Nashville, February 12-14. Contact Andrea DiMickele or call (480) 968-2552 with any questions. Applications are due Jan. 8, 2010.

Exhibitors at NSA Events

Reserve your space in the Exhibit Hall for the 2010 NSA Convention NOW to guarantee placement. Contact Mandy Schulze at (480) 264-4297 or Mandy@nsaspeaker.org.

Upcoming NSA-Arizona Events

Important: Please note that the February meeting is on the THIRD Saturday of the month.
Feb. 20 – Ford Saeks: Innovative Marketing Mastery
Mar. 13 – Sarah Singer-Nourie: Using Innovation to Help People Experience Learning
Apr. 10 – Glenna Salsbury, CPAE & Naomi Rhode, CPAE: The Heart and Soul of Speaking
May 8 – Corbin Ball: Emerging Technology for Speakers and Events
June 12 – Vic Osteen: Be the Exception, Not the Rule!

Upcoming International Events

Mark your calendar for these fabulous events:
Winter Conference – February 11-14, 2010 in Nashville, Tennessee
NSA Foundation Auction – Feb. 13-27, 2010 – Online
PSA Holland – Mar. 19-20, 2010 – Amsterdam
NSAA Convention – Apr. 16-19, 2010 – Queensland, Australia
PSA South Africa – Apr. 30 to May 2, 2010 – Johannesburg
APSS Convention – May 8, 2010 – Singapore
NSA Convention – July 17-20, 2010 – Orlando, Fla.
CAPS Convention – Dec. 4-7, 2010 – Montreal, PQ
2011 NSA Winter Conference Feb. 18-20, 2011 – Atlanta, Georgia
2011 NSA Convention – July 30-August 2, 2011 in Anaheim, California

For more details, go to the NSA website at www.nsaspeaker.org

BRAVO Corner

Susan Ratliff and her Exhibit Experts business were recently featured in Profiles of Success in the Nov/Dec issue of Scottsdale At Work.

Kristin Arnold, MBA, CPF, CMC, CSP recently made an appearance on ABC News. Kristin talked about how to become a paid speaker. She is NSA’s president elect and NSA-Arizona member.

NSA-Arizona is now connected on Twitter, Facebook, and YouTube.
Follow us at http://www.twitter.com/nsaaz or
http://www.facebook.com/nsaaz or YouTube at
http://www.youtube.com/NSAAZ

Humor Tip of the Month

By Robert Mac Robert@robertmac.com

Practice, practice, practice. Always rehearse a joke or funny story before doing it in front of an audience, trying it out on people with—and some without—a good sense of humor. Get comfortable with the wording and timing so it sounds fluid to a crowd.

Word Tripper From the Platform

By Barbara McNichol editor@barbaramcnichol.com

NEW! Barbara will give away her Word Trippers ebook, a $16.95 value, to the first person who emails her with “NewsFlash Free Ebook” in subject line.

Be precise! Don’t let this pesky pairing trip you up on the platform or the page.

Sallow, shallow – As an adjective “sallow” refers to a sickly yellowish hue or complexion; the verb means to make that sallow color; the noun is a type of willow. As an adjective “shallow” means lacking physical depth, lacking depth of intellect, emotion, or knowledge; taking in a small amount of air in each inhalation. The verb means to make shallow. “To portray a character suffering from consumption, the actress used yellow makeup to make her face appear sallow and she took rapid, shallow breaths.”

About This Newsletter

Email your News Flash announcements to editor Barbara McNichol at editor@barbaramcnichol.com or call 520-615-7910 by 15th of each month. Thanks to Terry Sprouse, Robert Mac, and Dennis Skinner for proofreading this issue.

To view back issues of the newsletter, click on Newsletters in the menu at the right and select the edition you wish to view.

National Speakers Association – Arizona