January 2007 News Flash»National Speakers Association

January 2007 News Flash

January 2007

This issue is dedicated to Dick Tribble, a good friend and NSA-Arizona Candidate who passed away on December 9. His sweet spirit and generous heart lives on in all of us at the National Speakers Association.

· President’s Message from Joan Koerber-Walker
· New Meeting Fees Start in January 2007
· January 13 Monthly Meeting
· Meeting Sponsor for January
· Living Room Forum for 2007
· Upcoming NSA Programs
· A Big Success: Holiday Party, Dec. 9, 2006
· WOW Us with Your Diamonds
· NSA-Arizona Speech Development Lab
· Our Own Ed Scannell Recognized by CIC
· BUSINESS-BUILDING BULLETIN
· Tips to “Bottle and Sell” What You Know
· Word Trippers on the Platform
· About This Newsletter

NSA-Arizona President’s Message from Joan Koerber-Walker

At New Year’s, we often hear “Ring out the Old – Ring in the New.” But this year, let’s adopt a new maxim, “Build on the Old – Add in the New.”

We have so many great things in our chapter to build on. Terrific people to share and connect with; great programs; active volunteers and committed leadership; our spirit of collaboration; our willingness to share great ideas.

Do you have ideas on how we can build on our foundation and add something new? If you do, let me know. Some of our greatest innovations at NSA-Arizona–like the Candidate Program, the Speaker Lab and Living Room Forums, were ideas from past years. They’ve become programs that make our chapter one of the best in the country!

What will you choose to build on in 2007? What are the great things about you and your business that you can use to create something new? This year will bring us each new opportunities–some we may be already working on, some that we have not even imagined today.

For me, 2007 brings a huge new opportunity as I begin as CEO of the Arizona Small Business Association (ASBA). At this time last year, I never imagined I’d have the opportunity to combine my commitment to my home state and my passion for helping companies succeed in an organization like ASBA. Needless to say–this is a great opportunity and one that wasn’t even on the horizon last January.

Keep your eyes open for your new opportunities. You never know what may be sailing just beyond the horizon waiting to come into your view.

Joan Koerber-Walker, NSA-Arizona President 2006-2007
jkw@corepurpose.net

New Meeting Fees Start in January 2007

Would you agree that NSA-Arizona meetings provide excellent value? For over five years, we have held meeting fees at the same rate. But times change and costs increase, so effective January 2007, our new meeting fees will be $30 for members and $45 for guests (late registration: $40 for members and $55 for guests).

Here’s the good news. You can hold back time and enjoy 2006 rates in 2007. How? In January, you can purchase a January through June 2007 meetings package for just $150. That’s $25 a meeting for these six January to June sessions (not any six meetings). Where else can you get six yummy breakfasts and 24 hours of networking, inspiration, and information for less?

Ask for this package when you sign up for the January 2007 program or sign up online at http://nsa-arizona.org/?p=76. It’s a bargain!

NSA-Arizona Monthly Meeting January 13, 2007

Time: 9:00 a.m. - 12 noon; networking 8:30 a.m.; Candidate Program 12:15 p.m.
Location: NSA Conference Center, 1500 S. Priest Dr., Tempe, AZ
Prepaid registration (by 5 p.m. Wed., Jan. 10): $30/members, $45/guests NEW RATES
At-the-door registration: $40/members, $55/guests NEW RATES
No refunds after the early registration deadline.

Planning, Preparing, Presenting, and Promoting: Your Unique Style of Speaking with Mike McKinley, CSP, CPAE During this fast-moving, interactive program, you’ll get a clearer picture of what’s happening in the business and what being a professional speaker is all about. What are all the little things that most speakers think are unimportant but make meeting planners overjoyed at the conclusion? Be ready to laugh and learn your way to increasing the value you bring to your audiences and clients.

Mike McKinley, CSP, CPAE, is a business person first and a speaker second. He has more than 45 years of business experience and has been speaking professionally for over 25 years. Mike has been involved in the operations of a multimillion-dollar educational publishing house that he founded. Added to his manufacturing and retail background is experience in radio and television broadcasting, plus a wealth of business expertise he shares with his audiences.

VOE: Steve Tyra: What Happens When You Lose Your Biggest Client?

Follow Steve Tyra on this journey from disaster to solution when your biggest client isn’t yours anymore. Steve will “tell it like it is” about:
· Why we put all our eggs in one niche basket.
· Creating special relationships insulates me from change.
· Ok, they are gone. Now what do I do?
· Taking stock, taking advice, taking action.
· What do the numbers say now?
· “I swear this will never happen to me again!”

Twenty-plus years of experience as a speaker and author have earned Steve Tyra a reputation as one of the most creative humorists. He’s appeared in over a dozen feature films and his voice has been featured in over 4,500 educational recordings, industrial films, computer games, telephone answering systems, and commercials worldwide. An NSA member since 1983, he was NSA-Arizona’s Chapter Member of the Year in 1986 AND 1997, the recipient of the National President’s Distinguished Service Award, and NSA-Arizona’s first ever lifetime member.

Dave Sherman and Stephanie Angelo head the Programs Committee 2006-2007.

Candidate Program: How to Diversify Your Income with Dave Sherman
Starts promptly at 12:15 p.m. – all morning attendees welcome.

Join Dave Sherman, the Connections Expert, as he guides us through the exciting and promising world of non-book products. Learn how to diversify your income by creating and utilizing products related to your message. Learn how to sell them, where to find them, and strategies for making the sale so you don’t have a ton of inventory clogging up your garage.

Beth Terry and Elizabeth Harper co-chair the Candidate Program 2006-2007.

SUPPORT OUR MEETING SPONSOR - The Hired Pen, Inc.
Turn to Karen Gray of The Hired Pen, Inc. to get results for your marketing dollars. This company tailors every marketing plan to reach specific goals and incorporate a variety of media ranging from advertising and direct mail to radio and television. In addition to creating websites and email newsletters, The Hired Pen represents speakers to schedule appearances and manage calendars. If you need assistance in expanding your career, call 602-277-6649.

To register for this meeting and save $10, follow these prepayment procedures.

Prepayment Procedures: To streamline check-in at our monthly meetings, please prepay for your meeting attendance. Members and guests save $10 when they prepay by 5 p.m. on the Wednesday before the Saturday meeting. Registration at the door (available as space allows) is $40 for members and $55 for nonmembers.

Note from Executive Director Gwen Henson: We’re happy to keep your credit card on file for meeting payments but it’s not an automatic service. Please specifically ask us to do that.

Three ways to register:

Online: go to http://nsa-arizona.org/?p=67
By email: send name, company, and number of attendees to Gwen@nsa-arizona.org
By telephone: call (480) 968-7443

Living Room Forum 2007

Our January Living Room Forum focuses on Humor. Jana Ruth, MS, is the facilitator. Join us on Wednesday, January 24, from 7 p.m. to 9 p.m. at the home of Silver Rose in Central Phoenix.

This month’s Living Room Forum features Bringing More Humor into your Work and Play. Jana Ruth, M.S, is a recovering stand-up comedian, humorist, speaker, and trainer. Some questions that will be addressed and discussed are:

What makes people laugh?
How do you discover your humor voice?
What if I’m not naturally funny?
How do you put humor into important content?

January 24–Humor

Silver Rose, Hostess (Central Phoenix); facilitator Jana Ruth, MS

Living Room Forums are from 7 PM – 9 PM.
A light dinner will be provided.
Cost: $15 members $25 Guests
Registration and payment required in advance.

Why not take advantage of these informal learning and growth opportunities? Register today.

Please contact Kitty at kitty@kittywiemelt.com if you’d like to volunteer for dates when hostess and/or facilitators are needed.

February for Consultant/Coaches – Hostess and facilitator, Joan Koerber-Walker (Ahwatukee)

March for Authors/Publishers – Jackie Dishner, Hostess (Central Phoenix), facilitator needed

April for Seminar/Worshops – Bonnie Mattick, Hostess (Moon Valley), facilitator needed

May for Humor – Hostess and facilitator needed

Kitty Wiemelt and Kathy Marcil co-chair Living Room Forum, 2006-2007

Upcoming NSA-Arizona Programs

Mark Your Calendar
February 10 – Jenae Rubin VOE: Steve Ochoa
March 10 – Lenora Billings-Harris VOE: Joyce Friel
April 14 – Marilyn Snyder VOE: Patricia Drain and Debbie Allen
May 12 – Linda Gabbert Keith, CPA, CSP VOE: Bob Kelly
June 9 – TBA

Upcoming NSA/IFFPS Programs

Marco Island University
January 4-7, 2007
Marco Island, Florida
http://www.nsaspeaker.org/marcoisland

NSA Winter Workshop
February 9-11, 2007
Denver, Colorado
http://www.nsaspeaker.org/denver

Innovation Lab
May 04, 2007 - May 06, 2007
NSA Headquarters, Tempe

IFFPS Global Summit 2007 - Dubai
June 01, 2007 - June 05, 2007
Dubai in the United Arab Emirates
http://www.nsaspeaker.org/iffps/Global_Summit_07.html

2007 NSA Convention
July 09, 2007 - July 12, 2007
San Diego, California
Manchester Grand Hyatt San Diego

A Big Success: Holiday Party, Dec. 9, 2006

With more than 100 in attendance, our party was a success, thanks to the generous donations of time and raffle items.
A special thank you to our volunteers: Jean McFarland, Deb Exner, Bonnie Mattick, Jackie Dishner, Natalie Sayer, Elizabeth and David Harper, Sharon Tully and Pam Swartz from ABPA, Bill Johnson (sound system and MC), Steve Tyra (Santa and MC), Anthony Quinn (ABPA guest, singer, and MC), and the lovely and wonderful Gwen Henson, Executive Director of both associations.
Also thanks to everyone who donated items for the raffle. We appreciate you!
Gift certificates to meetings ABPA, NSA-Arizona (1 each)
Gift certificate to Valle Luna Michelle May
Wine baskets Neil and Jessica Dempster
Wells Fargo basket and door prizes Beth Terry
Gift certificates for golf Debbie Waitkus
Organizing CDs Eileen Roth
“Bed of Roses” pack - Jane Pastore
Clock, moving photo, 2 blanket throws, cookie and candy basket - Dan and Dean McGinnis
Round of golf - Mike Hayashi
Gift bag with coffee, chocolates; and candle - Bonnie Mattick
Gift certificates for rock climbing and life coaching - Diana Sherwood
“Celebrations” basket of goodies - Jackie Dishner
Financial Planning Seminar; basket of goodies - Kitty Wiemelt
Free rental of exhibit display - Susan Ratliff
Longevity Alliance, Financial Portfolio Review, subscription to Momentum Magazine - through Elizabeth Harper

WOW Us with Your Diamonds

Want to be an online contributor to NSA’s Wow and Diamonds columns, be featured on Speaker magazine’s web page link in January? Here are the editorial requirements for each column:

WOW (400 words)
After reading an article you submit, does the reader say “WOW! That’s something I can really use. I really appreciate PEG educating me about this!” Think of it as creating WOW moments for readers, not reporting on one’s individual WOW moment, what I learned at a PEG session, or why someone should join PEG. Only articles that use the special expertise of PEG members to educate ALL readers about a unique niche.

Diamonds (400 words)
Highlight a gem that you’ve received at a chapter meeting. The article should cover the following:
Tip—Share a tip or advice that you’ve received, with enough detail that it will be useful to readers.
Action—Describe how you translated the tip or advice into action in your business.
Outcome—Describe the results you’ve achieved by applying what you learned, i.e., a measure of your success.

Submit articles for consideration to: sally@nsaspeaker.org

NSA-Arizona Speaker Development Lab

What’s it like presenting your BIG IDEA to the NSA Lab participants? A fountain of big ideas!

On a recent Tuesday, legends of the industry showed up to participate in another think tank, aka the NSA-Arizona Lab. The Lab is the key to the speaking kingdom—ideas, straight talk, accountability, teamwork, humor—the bar is raised by the minute. Here is some feedback from participants:

“I lay low in the audience for months trying to find my niche as a speaker. When I finally got to the lectern, I was catapulted from one angle to another—cross-examined, complimented, then offered an unusual, in-depth idea to make it work even better. What I didn’t expect was the continuing depth of strikingly different ideas on every aspect of my speaking-path dilemma. Each member participated like it was the most important suggestion I might receive in my entire lifetime. I took it in! Sit back and take in the ride of your life at the next meeting!” - Steve Thomas

“My first lab presentation was an eye opener. I was so lucky to have a diverse mix of experienced and new members who offered valuable feedback on my initial stab at a one-sheet.” - Susan Ratliffe

The NSA Speaker Development Lab is a forum for unparalleled opportunity to try out your speech, get suggestions for book titles, have your one-sheet critiqued, or scrutinize your DVD/video promo.

We meet two times a month, the second and fourth Tuesday mornings, 8:45-11:00, in NSA headquarters, 1500 S. Priest Drive, Tempe.

You’re welcome to visit without notification. After attending two times as a Lab member, you are qualified to present or to simply attend and learn vicariously from the critiques of others’ speeches. Everyone can enjoy the camaraderie of fellow speakers and benefit from the critiques of both candidates and NSA professionals.

Presenters have 30 minutes for distributing handouts (if any), introductions, presenting, and receiving feedback.

January 9th presenters: Eileen Proctor, Jean McFarland.
JACKIE DISHNER is Lab Coordinator for the first quarter of 2007. To reserve a speaking slot for upcoming Lab sessions or to be on the “waiting in the wings” list in case of a cancellation, contact JACKIE DISHNER: jackiedishner@msn.com.

Our Own Ed Scannell Recognized by Convention Industry Council

Congratulations to Ed Scannell, CMC, CPAE, for being named to the Convention Industry Council’s (CIC) Hall of Leaders. He will be inducted at the 2007 Hall of Leaders Gala in December 2007.

Ed has been creatively involved in industry leadership roles for 30 years, serving many organizations including Meeting Planners International (MPI), American Society for Training and Development (ASTD), International Federation of Training and Development Organizations, and National Speakers Association. In 1992, he received NSA’s highest award, the Cavett Award.

BUSINESS-BUILDING BULLETIN

This bulletin publicizes events of interest to NSA-Arizona members and announces member accomplishments. Send your information to Barbara McNichol at editor@barbaramcnichol.com

Women Entrepreneurs’ Small Business Bootcamp, January 20, 2007
Numerous NSA-Arizona members including keynoter June Cline, CSP, will share best business practices at a full-day bootcamp at La Chaparral Resort in Scottsdale in January.
Nine power-packed seminars focus on marketing, management, selling, networking, finance, technology, and leadership. Full details at www.womensbusinessbootcamp.com or 602-437-3634. Exhibitor booths are available. Cost is $79 or $99 with reception.

Authors and Speakers Roundtable Every Third Wednesday
Authors and Speakers Roundtable, sponsored by Arizona Small Business Association, meets the third Wednesday of each month. All are welcome between 11:30 am to 1 pm. Bring your own lunch if you choose; drinks are provided. Each month features an author who tells about his or her authorship journey and challenges. Great information! 4130 E. Van Buren, Phoenix 602-265-4563. www.asba.com. Monthly meeting is no charge for ASBA members ($125 for annual dues); $20 for guests. This ASBA Roundtable is chaired by Bill Johnson, CSP.

Info Products: Tips to “Bottle and Sell” What You Know

Extend your reach beyond your presentation with these tips from Kendall SummerHawk.

Using benefit-laden bullet points on the back cover of your information product will boost your sales, but only if they are rich with emotion and speak about results. Writing winning bullet points is a snap if you keep these three simple tips in mind.
Tip #1 Start each bullet with “How to” then follow it with an action verb. For example, the back cover copy of my information product on setting fees says, “How to instantly make 20-30-40 percent (or more) than you do right now.”
Tip #2 Did you know that in a bullet list, using parentheses will draw attention and create emotion? The parentheses in Tip #1 is a good example of this technique.
Tip #3 People remember what they read first and last, so put your most potent, powerful bullets at the beginning and end of your list.
The time you spend on creating sharp, snappy bullet points will pay off in more sales of your information products.

Kendall SummerHawk delivers ways entrepreneurs can brand, package, and price their services to create more money, time, and freedom in their business. To sign up for FREE tips like these, visit her site at http://www.kendallsummerhawk.com

Word Trippers from the Platform

Don’t let these Word Trippers from Barbara McNichol trip you up.

Flaunt, flout – “Flaunt” means to show off; “flout” means to defy or ignore. “When he flaunted his fast new sports car, he flouted the highway speed limit.”

Forbidden, prohibit – Use “forbid” with “to” and “prohibit” with “from.” It’s correct to say, “She was prohibited from attending” but it’s incorrect to say, “She was prohibited to attend.” Instead, say, “She was forbidden to attend.”

Formally, formerly – “Formally” means to follow accepted forms, conventions, or regulations. “Formerly” means having occurred at an earlier time. “She formally invited us to the party with embossed linen invitations. While unusual in modern times, such invitations were formerly the norm.”

Word Trippers are featured in The Door Opener, an ezine that helps you open doors to your dreams through the written word. Subscribe at http://www.barbaramcnichol.com or send an email to editor@barbaramcnichol.com

About This Newsletter
Email your News Flash announcements to editor Barbara McNichol at editor@barbaramcnichol.com or call 520-615-7910 by 15th of each month.

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