The Voice of Professional Speakers in Arizona

Publicity for Speakers—PR Secret Weapons Working Sessions—Jess Todtfeld, CSP


Special Rate for First-Time Visitors
Click to visit once at our very special rate of just $25. Advance registration only.

NSA-Arizona Program March 14, 2020

Time: 9:00 a.m.; networking 8:00 a.m.
Presentations: 9:00 a.m.-12:00 p.m.
Location: NSA Conference Center, 1500 S. Priest Dr., Tempe, AZ 85281
Early Registration (until 5 p.m. Mar. 11, 2020): $37/members, $52 guests
Registration (after Mar. 11, 2020): $47/members, $62/guests
No refunds after 5 p.m. March 11, 2020.
For directions, visit Google Maps
Members, did you know you can bring your spouse/business partner/staff member at the member rate?
Please notify us if you have any special needs for the meeting.

Publicity for Speakers - PR Secret Weapons Working Sessions

with Jess Todtfeld, CSP

Learn how to use do-it-yourself tools and video to get more visibility. Create media pitches during the session you can use to get media attention.

As speakers, we need to be visible. We need people to think of us when they are looking to hire. This session will show you visibility techniques you can create yourself using video and tools that are readily available. In addition, you'll learn how to get media attention ...

Capturing media attention for you and your business would be great... but what are the steps? This working session will take you from idea, to pitch email, to a pitch that is ready for the media.

This session will help you customize pitches that are irresistible to the media. You will learn what pitches work and what pitches don’t work. You will create hooks and sound bites designed to get the media to pay attention and desire your story. This exercise is especially helpful because this content can be repurposed for blogs and future speeches.

  • Learn the latest tools for using video / creating an online presence that adds major credibility.
  • Leave this session with actual media pitches you’ve crafted and personalized.
  • Create and customize winning hooks that the media will love (and take them with you.)
  • Understand how to create sound bites, and why they are crucial for your promotional materials
  • Leave with action items and a finished pitch you can use to get media attention.

Jess Todtfeld, CSP is one of the top media training and communication experts in the country. He has worked as a TV producer at ABC, NBC, and FOX and has appeared on all those networks and more as an expert. He even set a Guinness Record for being interviewed the most times in 24 hours... 112 interviews on radio. He is the author of four books including Media Training Crash Course.

To register for this meeting, please follow prepayment procedures.
Prepayment Procedures: To streamline check-in at monthly meetings, the board requires that you prepay for your meeting attendance.

  • or by email, send name, company and number of attendees to Gwen@nsa-arizona.org
  • or call (480) 968-7443.

Registration and attendance at, or participation in, NSA-Arizona events constitutes an agreement by the registrant to NSA-Arizona’s use and distribution (both now and in the future) of the registrant or attendee’s image or voice in photographs, videotapes, electronic reproductions, and audiotapes.

Thank you to the NSA-Arizona Program Committee Chair John Iannarelli.


Candidate Program

Moving forward into 2020!

Jess Todtfeld, CSP

In order to attend the Candidate session, you must be a current NSA-Arizona Candidate member in good standing and register for the general chapter meeting. The Candidate session follows our monthly chapter meetings and runs from 12:15 p.m. to 1:30 p.m.

As always, we’d love your feedback on your experience so far and what additional topics you might want to include in future sessions. Email Dr. Karen Jacobson

See you on March 14!


PROFESSIONAL OPPORTUNITY

Leverage the power and knowledge of the NSA-Arizona Professional Member community

Facilitator: Belinda Goodrich

Join your peers as we develop tangible action items cultivated from the material presented during the monthly meeting.

Accountability, brainstorming, and creative thinking lead to the tactical implementation of business-generation ideas!

Join us in the break room from 12:15-1:30 p.m. immediately after the regular chapter meeting.

Attendance at the Professional Opportunity is included for Professionals in the meeting registration.

Join us for this outstanding program!

Registration and attendance at, or participation in, NSA-Arizona events constitutes an agreement by the registrant to NSA-Arizona’s use and distribution (both now and in the future) of the registrant or attendee’s image or voice in photographs, videotapes, electronic reproductions, and audiotapes.

Thank you to the NSA-Arizona Program Committee Chair John Iannarelli.


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Cavett Robert

"As speakers, we never fight over the size of our slice of the pie, we build a bigger pie."
-Cavett Robert, NSA Founder
(1907-1997)